{"id":12725,"date":"2019-06-04T20:42:00","date_gmt":"2019-06-05T03:42:00","guid":{"rendered":"https:\/\/www.shfb.org\/?p=12725"},"modified":"2021-07-09T09:27:20","modified_gmt":"2021-07-09T16:27:20","slug":"hacking-food-justice","status":"publish","type":"post","link":"https:\/\/www.shfb.org\/fr\/impact\/blog\/hacking-food-justice\/","title":{"rendered":"Pirater la justice alimentaire"},"content":{"rendered":"
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Le samedi 18 mai, quelques-uns d'entre nous de l'\u00e9quipe de marketing num\u00e9rique de Second Harvest \u00e9taient pr\u00e9sents Replate's<\/a> - et notre premier - hackathon \u00e0 l'Assembl\u00e9e g\u00e9n\u00e9rale de San Francisco. En entrant, nous ne savions pas \u00e0 quoi nous attendre, mais en sortant, nous avions des solutions imm\u00e9diates et \u00e0 long terme pour rendre les informations du site Web faciles \u00e0 trouver et \u00e0 naviguer pour nos clients, en plus d'id\u00e9es innovantes \u00e0 m\u00e2cher et de photos amusantes avec notre \u00e9quipe incroyable.<\/p>\n<\/div>

Le d\u00e9fi<\/h2><\/div>

Replate, une organisation de sauvetage alimentaire, recueille les surplus de nourriture dans les bureaux des entreprises, les traiteurs, les restaurants et plus encore, et travaille avec des organisations \u00e0 but non lucratif pour fournir des repas aux personnes confront\u00e9es \u00e0 l'ins\u00e9curit\u00e9 alimentaire dans la communaut\u00e9. Replate explique:<\/p>\n

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\u00abCertains de nos probl\u00e8mes alimentaires les plus importants et les plus difficiles sont r\u00e9solus par des organisations \u00e0 but non lucratif. Le probl\u00e8me est que la plupart des organisations \u00e0 but non lucratif n'ont pas la bande passante ou les ressources n\u00e9cessaires pour concevoir et cr\u00e9er les types de projets qui n\u00e9cessitent un employ\u00e9 technologique moyen par jour. \u00bb<\/strong><\/p>\n<\/blockquote>\n

L'objectif \u00e9tait de rassembler des associations, des concepteurs et des d\u00e9veloppeurs de justice alimentaire pour travailler sur des projets qui soutiendront davantage la lutte contre la faim et le gaspillage alimentaire. En tant que l'un des organismes sans but lucratif participants, nous avons propos\u00e9 notre projet et Replate a r\u00e9uni une gamme d'experts b\u00e9n\u00e9voles pour y faire face.<\/p>\n<\/div>

Notre projet<\/h2><\/div>

Une initiative cl\u00e9 pour Second Harvest consiste \u00e0 s'assurer que nous comprenons nos clients et r\u00e9pondons \u00e0 leurs besoins. Le co\u00fbt \u00e9lev\u00e9 de la vie dans notre r\u00e9gion signifie que l'acc\u00e8s \u00e0 des aliments nutritifs est un d\u00e9fi, et d'une mani\u00e8re qui d\u00e9fie les st\u00e9r\u00e9otypes. Bien que nous servions actuellement en moyenne 260 000 personnes chaque mois, nous savons qu'il y a plus de personnes confront\u00e9es \u00e0 l'ins\u00e9curit\u00e9 alimentaire dans nos communaut\u00e9s qui ne recherchent pas d'aide pour diverses raisons.<\/p>\n

Nous voulons que les gens sachent qu'il est acceptable de demander de l'aide, mais au-del\u00e0 de toucher plus de gens, nous voulons \u00e9galement offrir une bonne exp\u00e9rience - \u00e0 travers nos programmes et notre site Web. En fait, vous avez peut-\u00eatre remarqu\u00e9 que nous avons lanc\u00e9 un nouveau site Web adapt\u00e9 aux mobiles l'automne dernier. Avec un si grand nombre de nos clients acc\u00e9dant \u00e0 notre site Web via leur t\u00e9l\u00e9phone mobile, cela \u00e9tait essentiel pour s'assurer que les gens puissent trouver intuitivement les informations qu'ils recherchent.<\/p>\n

Avec cela vient un objectif de d\u00e9placer notre contenu PDF, y compris nos listes de repas chauds, vers un site Web et un contenu adapt\u00e9 aux mobiles. Nous nous sommes associ\u00e9s \u00e0 Hana et Robyn, tous deux concepteurs et chercheurs UX, et Tracey, un expert en communication marketing pour trouver une meilleure solution pour afficher nos listes de plats chauds. Restez \u00e0 l'\u00e9coute pour voir nos changements bient\u00f4t.<\/p>\n

Hana, Robyn et Tracey ont rapidement commenc\u00e9 \u00e0 travailler sur le tableau blanc, le wireframing et \u00e0 poser toutes les bonnes questions pour comprendre notre public, notre probl\u00e8me et notre objectif. Apr\u00e8s une journ\u00e9e de travail acharn\u00e9, nous sommes repartis avec un plan \u00e0 plusieurs niveaux de ce qui est faisable maintenant \u00e0 ce que serait notre r\u00e9sultat id\u00e9al.<\/p>\n<\/div>

Points \u00e0 retenir<\/h2><\/div>

\u00c0 la fin de la journ\u00e9e, tous les organismes sans but lucratif et b\u00e9n\u00e9voles se sont r\u00e9unis pour partager leurs projets et leurs solutions. Les \u00e9quipes du Berkeley Food Network, du Berkeley Student Food Collective, du Bread Project et de Real Food Real Stories ont travaill\u00e9 sur des projets allant de la narration culinaire \u00e0 la navigation sur le site Web. Inspir\u00e9 par les projets de chacun, ce fut une grande exp\u00e9rience et un moyen de partager collectivement nos id\u00e9es.<\/p>\n

Merci, Replate, d'avoir organis\u00e9 un si grand \u00e9v\u00e9nement. Merci, Assembl\u00e9e g\u00e9n\u00e9rale et DoorDash, d'avoir fait don de votre espace et de d\u00e9licieux plats. Enfin et surtout, merci, Hana, Robyn et Tracey d'avoir offert votre expertise et d'\u00eatre des partenaires de r\u00e9flexion incroyables dans nos efforts pour fournir des repas nutritifs \u00e0 plus de gens.<\/p>\n<\/div>

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