{"id":12725,"date":"2019-06-04T20:42:00","date_gmt":"2019-06-05T03:42:00","guid":{"rendered":"https:\/\/www.shfb.org\/?p=12725"},"modified":"2021-07-09T09:27:20","modified_gmt":"2021-07-09T16:27:20","slug":"hacking-food-justice","status":"publish","type":"post","link":"https:\/\/www.shfb.org\/it\/impact\/blog\/hacking-food-justice\/","title":{"rendered":"Hacking Food Justice"},"content":{"rendered":"
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Sabato 18 maggio, alcuni di noi del team di marketing digitale di Second Harvest hanno partecipato di replate<\/a> - e il nostro primo - hackathon all'Assemblea Generale di San Francisco. Entrando, non sapevamo cosa aspettarci, ma uscendo, avevamo soluzioni immediate ea lungo termine per rendere le informazioni del sito Web facili da trovare e navigare per i nostri clienti, oltre a idee innovative da masticare e foto divertenti con il nostro squadra straordinaria.<\/p>\n<\/div>

La sfida<\/h2><\/div>

Replate, un'organizzazione di soccorso alimentare, raccoglie cibo in eccesso dagli uffici aziendali, dai ristoratori, dai ristoranti e altro, e lavora con organizzazioni no profit per fornire pasti a coloro che affrontano l'insicurezza alimentare nella comunit\u00e0. Replate spiega:<\/p>\n

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\u201cAlcuni dei nostri problemi alimentari pi\u00f9 grandi e difficili sono risolti da organizzazioni no profit. Il problema \u00e8 che la maggior parte delle organizzazioni non profit non ha la larghezza di banda o le risorse per progettare e creare i tipi di progetti che un dipendente tecnico medio impiega un giorno per creare. \u201d<\/strong><\/p>\n<\/blockquote>\n

L'obiettivo era riunire organizzazioni no profit di giustizia alimentare, designer e sviluppatori per lavorare su progetti che sosterranno ulteriormente la lotta contro la fame e gli sprechi alimentari. Come una delle organizzazioni non profit partecipanti, abbiamo proposto il nostro progetto e Replate ha riunito un gruppo di esperti volontari per affrontarlo.<\/p>\n<\/div>

Il nostro progetto<\/h2><\/div>

Un'iniziativa chiave per Second Harvest \u00e8 garantire la comprensione dei nostri clienti e il soddisfacimento delle loro esigenze. L'alto costo della vita nella nostra zona significa che l'accesso al cibo nutriente \u00e8 una sfida e in modi che sfidano lo stereotipo. Mentre attualmente serviamo in media 260.000 persone al mese, sappiamo che ci sono pi\u00f9 persone che affrontano l'insicurezza alimentare nelle nostre comunit\u00e0 che non cercano aiuto per vari motivi.<\/p>\n

Vogliamo che le persone sappiano che \u00e8 giusto chiedere aiuto, ma oltre a raggiungere pi\u00f9 persone, vogliamo anche offrire una buona esperienza, sia attraverso i nostri programmi che il nostro sito Web. In effetti, potresti aver notato che lo scorso autunno abbiamo lanciato un nuovo sito Web mobile-responsive. Con cos\u00ec tanti dei nostri clienti che accedono al nostro sito Web tramite i loro telefoni cellulari, questo \u00e8 stato fondamentale per garantire alle persone di trovare in modo intuitivo le informazioni che stavano cercando.<\/p>\n

Con questo viene l'obiettivo di spostare i nostri contenuti PDF, inclusi i nostri elenchi di pasti caldi, su siti Web e contenuti ottimizzati per dispositivi mobili. Abbiamo collaborato con Hana e Robyn, entrambi designer e ricercatori UX, e Tracey, un esperto di comunicazioni di marketing per trovare una soluzione migliore per la visualizzazione dei nostri elenchi di piatti caldi. Resta sintonizzato per vedere presto le nostre modifiche.<\/p>\n

Hana, Robyn e Tracey hanno rapidamente iniziato a lavorare alla lavagna, al wireframing e a porre tutte le domande giuste per comprendere il nostro pubblico, il problema e l'obiettivo. Dopo una giornata di duro lavoro, siamo partiti con un piano a pi\u00f9 livelli da ci\u00f2 che \u00e8 fattibile ora a quello che sarebbe il nostro risultato ideale.<\/p>\n<\/div>

Takeaway finali<\/h2><\/div>

Alla fine della giornata, tutte le organizzazioni non profit e i volontari si sono riuniti per condividere i loro progetti e soluzioni. I team di Berkeley Food Network, Berkeley Student Food Collective, Bread Project e Real Food Real Stories hanno lavorato a progetti che vanno dalla narrazione di cibo alla navigazione del sito web. Ispirato ai progetti di tutti, questa \u00e8 stata un'ottima esperienza e un modo per condividere collettivamente le nostre idee.<\/p>\n

Grazie, Replate, per aver ospitato un grande evento. Grazie, Assemblea Generale e DoorDash, per aver donato il tuo spazio e cibo delizioso. Ultimo ma non meno importante, grazie, Hana, Robyn e Tracey per il volontariato della tua esperienza e per essere stati incredibili partner di pensiero nei nostri sforzi per fornire pasti nutrienti a pi\u00f9 persone.<\/p>\n<\/div>

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